What is cognitive dissonance? It’s marketing’s conscience. Latest Carl Panteny marketing blog on cognitive dissonance in marketing. Read more.
Category: Blog
It’s not a tweet. It’s a microblog.
Sometimes, all you need is 280 characters to make a point. It’s not a tweet. It’s a microblog. Latest marketing blog from Carl Panteny. Read more.
Why Digital Transformations Fail
In the era of digital, pivoting results in transformation. This is why digital transformations fail. Latest Carl Panteny marketing blog. See more.
Here’s to the LinkedIners
Growing your personal brand on LinkedIn is essential for the wannabe. Here’s to the LinkedIners. Latest Carl Panteny marketing blog. See more.
University challenged: six of one, half a dozen of the other.
Everyone has the right to go to uni. Uni isn’t right for everyone. It’s six of one. Half a dozen of the other. Latest Carl Panteny blog. See more.
It takes two to job hop
It takes two to job hop. A personal take on the ignorant assumptions and binary views on job-hopping. Latest Carl Panteny blog. Read more.
Follow the yellow brick road (to-market)
Let’s Follow the Yellow Brick Road to Emerald City… I mean market. It’ll make the go to market strategy easier. Latest Carl Panteny blog. Read more.
Metrics that matter
Marketing is full of data. These are the metrics that matter. From the experts in strategy and marketing. Latest Carl Panteny blog. Read more.
What is marketing?
Marketing is complex. A combo of everything and nothing. An honest answer to what is marketing? See more. Latest marketing blog from Carl Panteny.
Why starting with ‘why?’ matters
No. This isn’t a rendition of Sinek’s work. This is about why starting with why matters in a practical sense. Latest blog from Carl Panteny. See more.