Marketing in a recession means reviewing everything. Stop the bollocks. There’s no silver bullet. Latest marketing blog from Carl Panteny. See more.
Marketing in a Recession
Category: Opinion
State of LinkedIn
The state of LinkedIn is deplorable. It’s become a professional cesspit. Why? Digital addiction. Latest Carl Panteny marketing blog.
Cognitive Dissonance? Marketing’s Conscience
What is cognitive dissonance? It’s marketing’s conscience. Latest Carl Panteny marketing blog on cognitive dissonance in marketing. Read more.
Here’s to the LinkedIners
Growing your personal brand on LinkedIn is essential for the wannabe. Here’s to the LinkedIners. Latest Carl Panteny marketing blog. See more.
University challenged: Six of one. Half a dozen of the other.
Everyone has the right to go to uni. Uni isn’t right for everyone. It’s six of one. Half a dozen of the other. Latest Carl Panteny blog. See more.
It takes two to job hop
It takes two to job hop. A personal take on the ignorant assumptions and binary views on job-hopping. Latest Carl Panteny blog. Read more.
What is marketing?
Marketing is complex. A combo of everything and nothing. An honest answer to what is marketing? See more. Latest marketing blog from Carl Panteny.
Why starting with ‘why?’ matters
No. This isn’t a rendition of Sinek’s work. This is about why starting with why matters in a practical sense. Latest blog from Carl Panteny. See more.
‘Brand Purpose’ needs to be banned
Brand purpose needs to be banned. It means nothing. It’s fake. We must reconsider this as a marketing tool. Latest Carl Panteny blog. Find out more.
We don’t need influencers. We need customers who influence.
Influencer Marketing is a powerful tactic. However, we need to ensure influencers are believable. We need genuine customers. Latest Carl Panteny blog.
Carl Panteny 